Designity is a premium, AI-enabled and human-led Creative-as-a-Service platform. It gives marketing teams a fully managed creative and marketing team led by a dedicated Creative Director, with a Creative Project Manager coordinating workflow and delivery. Specialized global creatives and marketers contribute the skills required by the agreed work. Creative-as-a-Service means ongoing access to creative leadership, specialist skills and managed delivery, rather than building every capability in-house.
For marketing and creative leaders at US mid-market and enterprise organizations, the model connects direction with execution when campaigns stretch internal capacity or require several specialties. Your team keeps business priorities and approvals; Designity manages specialist selection, creative direction and coordination.
Who Is Designity For?
Designity is designed primarily for recurring creative and marketing work. It can suit teams that need several specialties, additional campaign capacity or creative leadership across related projects. Someone internally needs to provide business context, priorities and approvals. Consider the work you need each month, the skills missing from your team and how much direction you already have.
A freelancer may suit a tightly defined one-off task. In-house hiring may fit stable, permanent demand for one role. A production service may suit a team that already owns creative direction and mainly needs repeatable execution. Choose around your workload and internal capability.
Who Leads the Work?
Designity separates creative leadership, coordination and production so responsibilities stay clear.
Creative Director: learns your brand, leads strategy and creative direction, selects specialists, and reviews work for brand alignment and quality.
Creative Project Manager: coordinates intake, priorities, timelines, dependencies, feedback and delivery.
Creative and Marketing Specialists: contribute the design, writing, development, video or marketing expertise needed for the scoped project.
Your Team: supplies business goals, brand materials, relevant access, consolidated feedback and approvals.
That division matters when a campaign spans several formats. Someone needs to connect the message and visual direction; someone also needs to coordinate the dependencies. Those are different responsibilities.
What Work Can Designity Support?
Designity's service areas include branding, graphic design, web design and development, content, presentations, marketing collateral, video and marketing support. The service catalog explains individual capabilities; access to a discipline doesn't mean every deliverable is included in every plan.
In a hypothetical campaign, the Creative Director keeps the landing page, ad graphics and video aligned with one creative direction. The Creative Project Manager coordinates their sequence, feedback and delivery.
How Does the Partnership Work?
Start with your goals, brand context and priorities. Agree on scope, deliverables, timelines and feedback expectations. Your Creative Director shapes the approach and reviews specialist work. Your Creative Project Manager coordinates the workflow as your team supplies feedback and approvals.
You pay a recurring plan fee for creative and marketing support within defined monthly capacity. The selected plan determines available team hours and how much work can run simultaneously. Requests are prioritized within those limits; timing depends on complexity, materials and feedback. Review current plan details against the work you actually need.
The Designity platform lets you track project progress and timelines, review deliverables, submit feedback and request projects. It gives your team a place to stay involved while the Creative Project Manager coordinates delivery.
How Does Designity Use AI?
At Designity, AI can support research, context, idea exploration, analysis, workflow and production efficiency. People remain responsible for strategy, judgment, accuracy and final approval. Specific AI use depends on the project.
Before choosing a partner, identify your recurring work, internal decision owner and missing capabilities. Then compare the leadership and coordination you need. Explore the Designity overview for a fuller explanation of the model and buyer fit.